Profitable Social Media Marketing: How to Grow Your Business Using Facebook, Twitter, Google+, LinkedIn and More: Volume 2 (Online Marketing Guides from Exposure Ninja)

**Free Gift for Readers: Comprehensive Expert Social Media Marketing Audit. See page 10 to claim** The thing that is missing from most books on social media is the ‘profitable’ bit. Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of hopeful social media. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. We are Tim and Tash from Exposure Ninja, a company that works with small and medium sized businesses boosting their visibility online. Our clients come from all corners of the world and do business in every imaginable market, from tax preparation to real estate; Luxury Hi Fi to Pest Control. Until now, most social media books have focussed on big brand activity. Our focus on small and medium sized businesses gives ‘Profitable Social Media Marketing’ a new angle. Tips, strategies and profitable shortcuts for entrepreneur-run businesses give these businesses a chance to compete in competitive markets where time and budget is of the essence. Please note: this book is personally guaranteed by the author. If you’re not entirely satisfied, in any way, contact Tim directly (details on the back page) to receive a prompt full refund.

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Horse Sense for People: Using the Gentle Wisdom of the Join-Up Technique to Enrich Our Relationships at Home and at Work

Monty Roberts, famous horse whisperer and author of Horse Sense for People, believes that “No-one has the right to say ‘You must or I will hurt you’ to any other creature, animal or human”. He has long practised his creed of “non-violence, respect and choice” in his work with horses using a method he calls “Join-Up” described in his earlier book The Man who Listens to Horses. In Horse Sense for People he explains, through a series of carefully drawn parallels, how Join-Up applies to human beings. It is a system of behaviour management based on two-way communication, mutual respect and positive reinforcement of good behaviour. He rejects spurs, whips and other forms of compulsion for horses and their equivalent for human beings. Roberts and his wife Pat have helped to bring up 47 foster children–as well as three of their Own–on their thoroughbred horse farm in California.

Under chapter headings such as “Trust”, “Against Violence” and “The Good Parent” he tells stories and details case studies based on the remedial work he does with–often deeply troubled–human beings. Take the mother who had been home-educating her five daughters and beating them almost daily. She suddenly realised that something was very wrong in her life and approached Roberts for help. Or Peter–“damaged goods” and “with enough baggage for a 40 year old, let alone a boy of fourteen”–the delinquent son of criminal parents who came to Roberts for jockey training.

Roberts is a wise man. And he writes beautifully with a knack of expressing profound truths in language so spare that you don’t quite absorb the enormity of what he has said unless you stop and ponder. “Genius lies in the simplest things in life”, he says and “Fear is the antecedent of violence; ignorance is the antecedent of fear”. His inspiring but practical book should be compulsory reading for any human being who has responsibility for, and power over, others. —Susan Elkin

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Profitable Social Media Marketing: How To Grow Your Business Using Facebook, Twitter, Instagram, LinkedIn And More

***THE #1 DIGITAL MARKETING BESTSELLER NOW UPDATED – INCLUDES IN-DEPTH INSTRUCTIONS FOR FACEBOOK & INSTAGRAM ADVERTISING*** Please Note: This Book Comes With Lifetime Email Updates And A Free Expert Review Of Your Website And Marketing With A Personalised Strategic Plan To Increase Your Business Visibility. Social Media offers businesses an unprecedented opportunity to listen, join and shape conversations between prospects and customers, free of charge. We are in an era where entire businesses are built on Instagram; kids in their bedrooms are racking up tens of millions of YouTube views; bloggers are becoming millionaires from their kitchen tables, and businesses are getting more attention from a viral video than a Super Bowl ad. But in a space that moves so fast, how can businesses keep up – let alone compete? And how do you make sure that your activity is profitable? Whether it’s building a targeted fanbase, selling more of your products & services or serving customers, every piece of your social media marketing campaign should be making you money. Combining the ‘holy grail’ marketing principles from some of history’s most successful marketers with the very latest social media strategies gives savvy businesses of all size a chance to ‘do’ social media in an entirely new way. Gone are the days of fumbling around in the dark. The new era is about testing, measuring and profit. From the psychological triggers that make us buy; employing social proof to stand out; using (and faking) controversy to sell more or just simply demonstrating your true competitive advantage, profitable social media marketing is here. As Head Ninja at Exposure Ninja, Tim Cameron-Kitchen has personally worked with hundreds of businesses of all shapes and sizes, and seen first hand how doing the right things on social media can transform a business. Yvonne Ivanescu came to Exposure Ninja from one of the world’s highest profile marketing agencies, and brought her brand experience to hel

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